Invar brings ‘Crossover Films’ to Cannes

Special Feature

Crossover FilmsSAN JOSE, CA: Invar Studios, a film startup venture with offices in Silicon Valley, Los Angeles and Chennai, India, is bringing its award-winning Virtual Reality (VR) experience ‘Rose Colored’ to screen at the 71st annual Cannes Film Festival. The multi-platform studio creates content that focuses on globally-relevant, inclusive stories that celebrate cultural diversity and authenticity through redemptive themes like ‘Lion’ and ‘Slumdog Millionaire’, projects that have Indian roots and international appeal.

‘Rose Colored’, the 2018 Lumiere Award Winner for Best Live Action VR film, is director Adam Cosco’s 16-minute narrative short about a woman who discovers her “perfect” boyfriend is being altered in her augmented perception. The film will screen at Cannes at the Next VR Series at Palais De Festivals. Next is the innovation hub of Cannes, offering more than 1,200 square meters to showcase innovation, new technology, virtual/augmented reality and more. Rose Colored is exhibited as the pilot for an ambitious, longer form VR series in the futuristic, sci-fi style of hit Netflix series Black Mirror, but more optimistic and character-based.
In addition to sharing their VR film with the world, Invar Studios will also unveil its feature film development slate, which establishes a new vision for what ‘international crossover’ can mean.